Company’s fight over the attention of potential customers. We all know that screaming louder is not the way to go. But how to reach them? What you need is relevant content, things that matter to your audience: personalisation.
Name badges do not guarantee networking among the attendees of your event. If you do use name badges at your event, consider using them as a linking element. I will point out some creative ways to connect your attendees and break the ice.
Many people perceive name badges as ‘necessary evil’. Event expert Rutger Bremer honestly wonders whether wearing name badges facilitates networking at events!
Find out how to use a call-to-action (CTA) in your event email invitation and thus increase the registration for your event. Find out where you place buttons, in which color and determine the right copy.
It is important to know who attended your events: checking in attendees gives you valuable insights. These 10 tips help you prevent long queues and result in a smooth event check-in process.
If your company organises no events, or just sporadically, you might wonder: why is this necessary? This time of digitalisation asks for offline, face to face events, as a counterpart for the many online marketing activities. In this blog, we give 5 reasons for using events as a marketing tool.
This blog gives a concise overview of the most common types of Business to Business events (B2B). Per type: conference, congress, symposia, product launch, employee meeting, we list the most important characteristics and how to respond to them.
If ticketing software is integrated in your event management software, this can creates synergy - so you can get the most out of your events. We’ll discuss 5 benefits.
Every event professional aspires a sold-out event. Nonetheless, it is not always achieved. The content of your event is important - but other factors are important too. Here’s how a sharp ticket strategy can influence your event ticket sales.
Obtain a higher ROI on your events, by asking a (small) fee for your event tickets. Lower de no-show of your event, improve the quality of your program and attract the right audience. On the long run, your events have more effect when they are visited by the right attendees.
Marga Groot Zwaaftink is founder of Commgres and has been active in the event industry for over 20 years. She loves to share her knowledge with others and teaches the #EventCanvas method. Read here how event software is supporting her in this methodology.
Calculating ROI for events remains a challenge for many event profs. We will show you which indicators to use - and explain how your marketing objectives influence your events (and vice versa), this way you can justify your event investments in the future.
The new privacy legislation GDPR, which will go into effect on May 25, 2018, has a significant impact on event professionals. Find out how it will effect you.
Evaluating an event is often an underestimated part of event communication. Read here how three event planners use the online survey for their events.
Online marketing and event marketing seem to be opposites. But they happen to combine very well: live events are an important part of your marketing strategy. Learn here how to integrate this all together.
From May 2018, signing a data processing agreement with your suppliers is mandatory. Check out the outlines of an agreement that helps you to get started!
A data breach happens more often than you think. In this blog, we’ll explain what a data breach is, what to do when it happens and how you could prevent it. Quite handy with the new EU privacy law GDPR! Companies will be held responsible when the data is not processed and stored carefully.
As from 25 May 2018, all organisations in the EU must observe new privacy laws: the GDPR will be in force. How will it affect you as an event professional? Find here the most relevant changes for your company and become GDPR compliance in time.
Abbreviations are everywhere: CMS, CRM, MAP, EMS, ESP, SaaS. But what do they mean? We made a handy overview of B2B tools you can use. And which integration should be added to your wish list!
In this blog, we explain what else to take into account, before you make your final decision which event management software your organisation is planning to use for their B2B events. Don't forget to take the new privacy law GDPR into account.
Registration is an important element when organising events. There are many suppliers that automate (parts of) the event registration process. As an organiser you want to remain in control, while keeping the overview & insight. How to select the best registration software for your organisation?
Skip Logic makes it possible for respondents to automatically skip questions that aren’t relevant to them in event surveys. This will result in more respondents answering all questions and finishing the questionnaire. Read here what else is in it for you and your attendee.
By evaluating your event with an online survey, you can measure your event goals and improve future editions. Read here how to make great event surveys!
The guest list app in Momice is a handy feature that can help you achieve better networking at your event. Find here 7 steps how the networking app works.
Linda's Location Tour is standing out: every edition is fully booked with 0% no-show! What makes it so successful? Learn everything about event communication.
Of the annual 27 events, 15% is organised in June. Make sure that you as an event manager are well prepared with these event tips and productivity tools.
Meanwhile, Nathalie Mangelaars (NK Pitchen) became a proficient event organiser and therefore wants to share her 3 event tips for bringing your event to the next level.
Get in-depth information about the event industry 2016 - 2017. 833 event managers said what they think is important when organising an event. Find out here the results of the questionnaire conducted by High Profile Locaties.
Set up a successful email campaign with an email invitation, event reminder and save-the-date. Get more attendees with a successful event registration process and by using event software.
Although online event registration is only a part of event communication, it is one of the most discussed topics. It often ends up being time-consuming.
The response to your event survey can be a real treasure, however, interpreting and analysing the information is key. Prepare your survey data well before analysing. Calculate the NPS score for your event and find out which attendees are your biggest promoters or critics.
Setting up a good online survey requires preparation and time. These 5 steps will help you create a solid survey by choosing event survey questions carefully.
Searching for event software? Your IT colleagues may offer developing software themselves. Saves you a lot of money, right? Actually, that’s not the case, developing your own software can be very time-consuming. Read here 6 reasons why building your own software is not a good idea.
Creating an engaging event website is often an underestimated job, it requires a unique design and powerful content. This blog explains how design and content contribute to the success of your website.
How to save time and effort when organising a large conference and small events? When using the right tools event registration doesn't have to be time-consuming.
Sending a good event mailing results in more registrations and less no-shows for your event. Do you know how to determine the success of your event email? We'll explain on which 4 aspects to focus on for sending effective email invitations.
How to improve the open and click through rate (CTR) with your mail settings? Make sure visitors of your event don't miss any email with the following 5 steps.
Sending a save the date email is the very first touchpoint when communicating with your attendees. Set up the perfect event email invitation for a higher attendance at your events.